Innovation, re-engineered.

BreathCore was born from a simple frustration shared by a small crew of endurance athletes, night-shift workers, and product designers: when your airway stalls, so does everything else—speed, focus, sleep, recovery. Watching teammates gas out in the final mile and spouses lose sleep to relentless snoring, we realized the performance world had overlooked the most fundamental metric of all: the quality of every breath.

We studied the old-school nasal strips worn by ’90s Olympians, then asked a bolder question: What if the strip actually lifted the nose instead of just tugging the skin? Months in dusty garages and 3-D-printing labs led to a low-profile band reinforced with micro-magnets and medical-grade tabs—durable enough for a marathon, gentle enough for eight hours of sleep.

In late 2021 we floated the concept on a tiny crowdfunding page. Within 30 days more than 2,600 backers had pre-ordered, swapping stories of PR-shattering races and snore-free nights. Their belief funded our first production run and, in February 2022, BreathCore shipped its inaugural batch from a single warehouse bay lit by clamp lamps and big dreams.

Since then, we’ve partnered with pulmonologists, sleep-lab clinicians, and everyday grinders—from CrossFit champions to new parents—refining every millimeter of the strip. Today BreathCore lives in gyms, hospital wards, long-haul truck cabs, and bedrooms in 40+ countries, but our DNA remains the same: small, scrappy, endlessly obsessed with progress.

We’re here so you can train harder, sleep deeper, and live louder—because settling for limited air is settling for a limited life.

Breathe better. Push further. That’s the core promise of BreathCore.